About MSA Marketing
MSA Marketing is a full service advertising and public relations agency located in the Hell’s Kitchen neighborhood of Manhattan. Our client list has included Brother International Corporation, Diageo, Northwell Health, HIP Health Plans, NYU Medical Center and currently includes Orrefors-Kosta Boda, Claddagh Irish Whiskey, MetroPlusHealth and NYC Health+Hospitals.
We’ve represented a wide range of industries including technology, office products, healthcare, food and beverage and publishing, among others. What’s the most impressive thing we can say about ourselves? That’s easy. Our biggest clients have been with us for ten years or more, significantly above the industry average.
With a strong speciality in healthcare, MSA has developed a full spectrum of advertising and marketing campaigns with media budgets of up to 40 million dollars per year. We create and produce advertising and marketing for TV, radio, collateral, digital, direct mail, print, out-of-home, guerilla marketing and alternative media. We conduct market research, consumer testing and provide in-depth analysis to clients. . We create advertising in English, Russian, Spanish, Chinese, Urdu, Bengali, Yiddush, Haitain Creole, French and others.
Our track record of success in the public relations arena is stellar, having secured placements in leading consumer and trade media for our clients. We are proud of our strong relationships within the media nationwide. There is no denying that when advertising and public relations are executed under one roof, clients receive more impressive results with enhanced consistancy of message.
MSA has a multi-facet creative and production team. For many years and for numerous clients, we have been charged with creative, production and writing for everything from a simple store flyer to a 300-page manual or an annual report. Whether it’s facility signage, posters, brochures, king size bus ads, subway brand trains, bus shelters, print ads, billboards, digital ads, email blasts, web banners, direct mailers, video production, digital and social media graphics….it is the sophisticated marketer who ensures that all messaging and creative is coordinated and works together efficiently.
MSA is a full service digital agency and Certified Google Partner offering clients a wide spectrum of services including web design, search engine optimization, highly targeted digital and mobile advertising, custom video, multi-language content development, and robust social media programming and management. Our campaign data is comprehensive and MSA reporting utilizes the latest tracking methods available from selected partners. This includes campaign stats and creative performance analysis, granular insights on cross-device metrics, and campaign analysis of impacted brand measures.